Join us on this week's episode of the Slice of Finance podcast, hosted by Jared S. Taylor!

Our Guest: Alyona Mysko, Founder & CEO at Fuelfinance.

What you’ll get out of this episode:

• Alyona Mysko’s journey from PwC auditor to Fuelfinance founder.

• How Fuelfinance simplifies financial management for startups and SMBs.

• The unique combination of automation and human financial expertise.

• Common financial mistakes founders make and how to avoid them.

• The future of financial planning: AI-powered financial agents.

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Fuelfinance: Making Financial Management Fun & Effective

Finance is often seen as a complex and tedious necessity for businesses, but Alyona Mysko, Founder & CEO of Fuelfinance, is changing that perception. With her background as a PwC auditor and fractional CFO for startups, she saw firsthand how inefficient and outdated financial systems were. This inspired her to create a smarter, more intuitive financial management solution that helps businesses make informed, data-driven decisions.

The Birth of Fuelfinance

Fuelfinance was born out of Alyona’s firsthand experience helping companies set up financial systems. She met her co-founder, Yaroslav, through a mutual connection when his company needed a financial system. Alyona proposed using her system as an MVP, and within five months, his company became profitable—a rare feat for a hardware business.

This success validated the need for Fuelfinance: a solution designed to help small and medium-sized businesses (SMBs) manage finances efficiently with a mix of automation and human expertise.

A Unique Approach: Tech + Human Support

Unlike traditional financial software that relies purely on automation, Fuelfinance offers real human support alongside its technology. Customers are often surprised to learn that they get access to a financial expert who helps onboard them, answer questions, and even participate in executive meetings.

Key features of Fuelfinance include:

• Automated financial planning & reporting powered by integrations with platforms like HubSpot and Salesforce.

• Data-driven financial insights to optimize budgets and spending.

• Dedicated financial experts available through Slack, video calls, and direct consultations.

The Biggest Financial Mistake Startups Make

According to Alyona, one of the most common mistakes startups make is failing to set up a proper financial system from the start. Many founders don’t define clear financial processes or responsibilities within their team, leading to mismanaged budgets and inaccurate forecasting.

She emphasizes the importance of:

• Assigning financial responsibilities across the team.

• Updating financial plans regularly.

• Educating team members on how financial decisions impact profitability.

The Future of Financial Planning: AI-Powered Agents

Looking ahead, Alyona envisions financial planning moving beyond traditional dashboards to AI-powered financial agents that handle tasks like reconciliation, planning, and invoicing at the press of a button. This shift could revolutionize financial operations by reducing reliance on large finance teams while improving efficiency.

What’s Next for Fuelfinance?

Alyona’s vision for Fuelfinance is to help thousands of businesses become more financially successful. She sees the company’s impact not just in individual businesses but on the global economy as a whole. By preventing financial mismanagement, she believes Fuelfinance can contribute to economic growth at a macro level.

Fuelfinance is on a mission to make financial management smarter, more efficient, and—believe it or not—fun.

To learn more about Fuelfinance:

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