Affirm Unveils Pay in 2 and Pay in 30

Author

Slice of Finance Team
12 Jun

Key Highlights:

  • New payment options: Pay in 2 and Pay in 30.

  • Interest-free payments: No hidden fees or late charges.

  • Increased flexibility: Supports a range of transactions.

  • Enhanced consumer choice: Meeting individual preferences.

Source (Business Wire)

Notable Quote

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“Roughly 80% of e-commerce transactions in the United States are for purchases under $150. Providing greater choice and flexibility is key to meeting our consumers where they are. Adding options like Pay in 2 and Pay in 30 allows us to better meet consumers’ individual preferences, enabling them to pay for purchases large or small with more options that work best for their budgets.”

Vishal Kapoor, Head of Product at Affirm

Our Take:

Affirm’s introduction of the Pay in 2 and Pay in 30 options demonstrates its commitment to consumer-centric financial solutions. By offering interest-free and flexible payment plans, Affirm not only caters to the increasing demand for smaller transaction purchases but also reinforces its mission of transparency and trust. This strategic move is likely to enhance user experience and drive higher cart conversions, positioning Affirm as a leader in the payment solutions market.