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  • Ascenda Partners with Cardless to Transform Co-Brand Credit Card Programs

Ascenda Partners with Cardless to Transform Co-Brand Credit Card Programs

Key Highlights:

  • Ascenda and Cardless join forces to revolutionize U.S. co-branded credit card and loyalty offerings.

  • Merchants gain an integrated solution to launch differentiated card products with ease.

  • The partnership combines Ascenda’s engagement ecosystem and Cardless’ digital-first issuing platform for unmatched customer insights and engagement.

  • Immediate availability of enhanced co-brand card issuance and loyalty capabilities for merchants.

  • Boosts ROI by creating seamless, engaging, and data-driven customer experiences.

Source: Direct

Notable Quotes:

“Our partnership sets a new standard in the market for consumer engagement propositions by combining the best rewards content with a seamless loyalty experience.”

Josh Berwitz, Chief Commercial Officer at Ascenda

“Together, we are redefining what’s possible in customer engagement and co-brand programs, enabling the rollout of world-class propositions that drive both immediate and long-term value.”

Michael Spelfogel, Co-Founder & President at Cardless

Our Take:

This partnership represents a pivotal moment in the co-branded credit card and loyalty market. By leveraging Ascenda’s expertise in loyalty ecosystems and Cardless’ digital-first platform, merchants can now access a streamlined solution that marries innovation with practicality. The immediate availability of these enhanced capabilities empowers businesses to strengthen customer engagement and unlock superior ROI. With customer expectations for personalized and frictionless experiences at an all-time high, this partnership positions both Ascenda and Cardless as leaders poised to shape the future of loyalty-driven commerce.